By the numbers: Bread Financial’s credit sales decreased 3% YoY in Q3 2024, per its earnings release. This was due to moderated consumer spending and ongoing credit tightening, partially offset by new partner growth.

Volume came from a diversified mix: 53% of credit sales were from co-brand cards; 43% came from private label cards; and the rest came from proprietary cards and Bread Pay.

Credit sales were also spread across industries.

• 32% of credit sales came from travel and entertainment (T&E) cards.
• 24% came from specialty apparel cards.
• And 19% came from health and beauty cards.